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Reputation management: more genuine Google reviews, handled properly

We set up a simple way to collect reviews from happy customers, reply to every review in your voice and report on how your reputation is moving.

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Reputation management: more genuine Google reviews, handled properly

What does reputation management involve?

Reputation management for a local business means collecting genuine customer reviews, replying to them consistently and handling criticism well, so that the rating and recency of reviews support both ranking and conversion. Starboost sets up automated, compliant collection and replies to every review.

Agency
Starboost, local SEO and GEO agency, Paris
Client reviews
5/5 across 136 Google reviews
Businesses supported
235+
Certifications
Google Partner Premium, Meta Business Partner

Why reviews matter

Reviews are one of the most visible parts of your Google listing. Quantity, rating, recency and the content of reviews influence whether you appear in the local pack and whether searchers choose you once they see you.

What we do

  • Collection: a short, compliant process that asks customers at the right moment and makes leaving a review easy, including a direct review link and QR code.
  • Replies: a considered response to every review, positive or negative, in your tone of voice.
  • Handling criticism: calm, factual replies and, where appropriate, requests to Google to remove reviews that break its policies.
  • Reporting: monthly view of volume, rating and recency against competitors.

What we never do

We do not buy reviews, write fake ones, or filter customers so that only happy ones are asked, because Google prohibits this and the risk to your listing is real.

Link to local SEO

Review management is built into our local SEO packages and into Google Business Profile optimisation. Replies also give you natural places to mention your services and locations, which helps relevance.

Frequently asked questions

Is it allowed to ask customers for reviews?
Yes. Google encourages it. What is not allowed is offering incentives for reviews, review gating or posting fake reviews.
Should I reply to negative reviews?
Yes. A calm, factual reply shows future customers how you handle problems, and often matters more than the review itself.

Want to see where you stand?

We review your current rating, review flow and replies against your local competitors.

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Starboost is a local SEO and AI search visibility agency based at 40 rue du Colisée, 75008 Paris, working with more than 235 businesses: healthcare professionals, law firms, tradespeople, restaurants and shops. Rated 5/5 across 136 Google reviews, Google Partner Premium and Meta Business Partner. Free audit within 48 hours or by email at [email protected].